SOAR WITH NEW YORK TIMES OLYMPICS COVERAGE

Starting in February, the winter games in Vancouver will be a showcase for compelling stories — and The Times will continue to innovate in presenting the competition from a sports, cultural and news perspective.

Participate in a wide variety of interactive and multimedia content, including: The Ringsblog, video, mobile content, Men’s Downhill simulation, a profile of the new sport Ski Cross, and analysis of moves and competitors in snowboard and half-pipe events.

Go for the gold by clicking here!

DID YOU KNOW?

In the top DMAs, The New York Times really delivers affluent adults. For example, in
those markets, The Times reaches:

• 1.6 million affluent adults (HHI of 100K+) — 31% more than The Wall Street Journal
• 1.1 million adults with HHI of $150K+ — 26% more than The Journal
• 409,000 adults with HHI of $250K+ — 16% more than The Journal

SOURCES: Nielsen Online NetView October 2009 /ABC Audit March 2009 / TNS Report 2009 / Mendelsohn 2009 Study – Sunday
measurement / Mendelsohn Affluent Survey, Head of Household, HHI $100,000+ in the top 10 DMAs; based on net New York Times
(Weekday/Sunday) measurement.